HOW TO - DELIVER INBOUND SERVICES (26 pages)

introduction

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HOW TO DELIVER INBOUND SERVICES

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INTRODUCTION

Hi there, HubSpot Partner Agency! Chances are, you’re reading this guide because you’ve
signed on a client to the HubSpot platform and need instruction on how to develop an Inbound
Marketing plan to help them reach their business goals. First of all, congratulations! Now it’s
time to determine the best approach to successfully deliver Inbound Services to your client.

Before we dive in, it’s important to reflect upon the Inbound Marketing methodology, as it plays
a key role in everything this guide outlines. The Inbound Services that you deliver to your
client will fall into one of the first three categories below (Attract Visitors, Convert Leads, Close
Customers), and this guide is designed to help you understand which of those activities you
should focus on
, how you should do them and the amount of time you should allocate
to each one
.

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