The 2013 AAF-Kansas City ADDY® Awards (25 pages)

integrated campaigns • advertising for the arts & sciences • public service

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INTEGRATED CAMPAIGNS

(Cross Platform) Campaign

51

B-to-B, Local

52

B-to-B, Regional/National

53

Consumer, Local

54

Consumer, Regional/National

ADVERTISING FOR THE ARTS & SCIENCES

Collateral
55A Stationery Package
55B Annual Report
55C Brochure/Sales Kit
55D POP or POS Materials (Other than Posters)
55E Poster
55F Newsletter
55G Cards, Invitations or Announcements (Special Event Material)

Print
56A Magazine
56B Newspaper

Broadcast/Electronic/Digital
57A TV
57B Radio
57C Audio/Visual

57D Digital Advertising

58

Out-of-Home

59

Non-traditional

60

Direct Marketing, Specialty Items

Campaign
61A Single Medium Campaign (for categories 55-60)
61B

Integrated Campaign

(for categories 55-60)

PUBLIC SERVICE

Collateral
62A Stationery Package
62B Annual Report
62C Brochure/Sales Kit
62D POP or POS Materials (Other than Posters)
62E Poster
62F Newsletter
62G Cards, Invitations or Announcements (Special Event Material)

Print
63A Magazine
63B Newspaper

Broadcast/Electronic/Digital
64A TV
64B Radio
64C Audio/Visual

64D Digital Advertising

65

Out-of-Home

66

Non-traditional

67

Direct Marketing, Specialty Items

Campaign

Document rating:
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